Press Kit

Brand Overview

MEGA Caps is a premium British caps brand designed for those who aren't afraid to stand out. We create bold, high-quality caps that celebrate English pride and patriotism. Launched in 2026, MEGA has rapidly built a community of customers who value craftsmanship, confidence, and unapologetic British identity.

Tagline: "Make England Great Again — Premium Quality Caps"

Founded: 2026 | Based: England, UK | E-commerce: megacaps.co.uk

Brand Guidelines

Colour Palette

Typography

• Primary Font: Inter (sans-serif) — modern, professional, highly readable
• Display Font: Inter Heavy (900 weight) — bold headlines and branding
• Recommended Fallback: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto

Tone & Voice

• Confident: Command attention without apology
• Patriotic: Celebrate English pride authentically, not aggressively
• Premium: Emphasise quality, craftsmanship, and value
• Witty: Subtle humour, clever wordplay
• Masculine: Strong energy, action-oriented copy

Logo & Assets

Primary Logo: "MEGA" wordmark in 900-weight Inter, set in red (#C8102E) or white (on dark backgrounds).

Logo Usage Rules:

• Never distort or stretch the logo
• Maintain clear space (1x the height of the letter "M")
• Use red (#C8102E) or white only — no other colours
• Minimum size: 60px wide for web use
• Always use a professional typeface to render the logo

Downloadable Assets:

• favicon.svg — Square logo for favicons
• High-res product photos — Available on request
• Brand colours CSS — Available in css/style.css

Founder & Team

Greg Rothwell, Founder

Title: Founder & Creative Director

Bio: Greg is a British entrepreneur and designer with a passion for quality products and unapologetic patriotism. Based in Rossendale, North of Manchester, he founded MEGA Caps in early 2026 to create premium caps for people who value boldness and craftsmanship. Greg combines design expertise with a deep understanding of his community, creating products that resonate with English pride.

Background: [Placeholder — provide more detail as needed]

Contact: contact@megacaps.co.uk

Creative & Operations Team

MEGA Caps operates as a lean, focused team. For specific inquiries about design, production, or operations, contact the main office at contact@megacaps.co.uk.

Current Product Lineup

Upcoming Releases

• MEGA Camo Edition — Coming soon (£27.99) — Tactical design with camo pattern
• MEGA Union Jack — Coming soon (£28.99) — Bold flag design
• Limited editions & seasonal drops — Announced via newsletter and social media

Media Inquiries

For press inquiries, interviews, product reviews, or collaboration opportunities, contact:

Email: press@megacaps.co.uk
Response time: Within 48 hours

What we cover: Product features, brand story, retail partnerships, event sponsorships, influencer collaborations, and media appearances.

Brand Resources

For journalists, bloggers, and partners needing high-quality assets:

• Product photography (high-res) — Request via press@megacaps.co.uk
• Brand guidelines — Brand Guidelines PDF (placeholder link)
• Logo & favicon — Available in images/favicon.svg
• Company bio & founder background — Provided on request

Awards & Recognition

As a newly launched brand, we're building our track record. Award submissions and recognition from industry publications welcome.

Contact press@megacaps.co.uk to discuss features, awards, or collaboration opportunities.